In the Digital Age, All Business Sectors Need a Data-Driven Mindset. However, there is currently a significant shortage of human resources with advanced data analytics skills. This challenge is not only present in Vietnam but also on a global scale, where many businesses struggle to find professionals proficient in data analysis, particularly for strategic roles. The Master of Analytics (Business) – MAnalyt program was launched as a pioneering solution to fill this gap. This program, a collaboration between the University of Economics Ho Chi Minh City (UEH) and Massey University (New Zealand), provides an ideal opportunity for students to develop adaptive skills and global-level analytical thinking to leverage data for innovation and business leadership.
The MAnalyt program is built upon the strong partnership between UEH and Massey, which has been validated through 15 years of delivering advanced Master’s programs in Finance (with 29 cohorts). With this extensive experience, the program inherits international training standards and a network of top industry experts and alumni. By enrolling in MAnalyt, students engage not only in a course but in a unique education-career ecosystem. They have access to specialized short-term courses in areas such as Wealth Management, Investment Banking, and Business Analytics, developed based on global best practices, yet tailored to the specific context of Vietnam’s evolving landscape. As a result, MAnalyt students gain not only internationally recognized knowledge but also a deep understanding of how to apply it to lead and shape the financial and business sectors, both in Vietnam and globally.
Join the Master of Analytics (Business) program to acquire specialized skills and the ability to harness data effectively. Transform big data into deep insights, enhance decision-making, and gain a competitive edge in today’s dynamic business environment.
Massey University is ranked #1 in New Zealand, #6 in the Asia-Pacific region, and among the Top 150 globally. The program is also accredited by international associations such as ACCA, CFA, Chartered Accountants, CPA Australia, and SAS, among others.
With an advanced educational philosophy that emphasizes practicality and diversity, the Master of Analytics (Business) – MAnalyt program provides a strong academic foundation in data science, while integrating modern analytical technologies and methods (Python, R, SQL, etc.). Students are equipped with specialized skills in analytics and superior data application abilities, enabling them to transform big data into strategic decisions, create competitive advantages, and enhance decision-making capabilities in the modern business environment.
In addition to the long-term Master’s program, the Master of Analytics (Business) – MAnalyt also offers specialized training courses in Wealth Management, Investment Banking, Business Analytics, and more. These courses feature internationally recognized content, localized to fit the modern Vietnamese context. As a result, students not only gain advanced financial knowledge but also develop leadership qualities to lead and shape the financial sector both domestically and globally.
MAnalyt opens breakthrough opportunities for finance professionals and business managers. Holding this Master’s degree equips graduates with the competitive edge needed for senior leadership roles at multinational corporations, both domestically and internationally. The program aims to develop a new generation of skilled financial and data analytics professionals, capable of leading organizations not only in Vietnam but also in emerging markets.
Looking ahead, MAnalyt graduates will contribute to elevating the financial knowledge base in Vietnam. The long-term goal is to cultivate top-tier financial and data analytics experts, who are capable of participating in strategic research groups (think tanks) and becoming senior advisors to governments in the digital economy era.
MAnalyt is not just a Master’s program; it is a broad-reaching academic ecosystem with significant influence. Students immerse themselves in a network of leading financial experts, from prestigious professors to senior industry advisors. The program regularly organizes academic forums and networking events, providing opportunities for students to exchange new ideas and broaden their knowledge. Here, students also receive direct mentorship from top strategic minds in the finance sector.
The UEH-Massey community brings together distinguished intellectuals and industry leaders, creating an environment where students can connect, learn from each other, and co-create values that positively impact the finance and business fields. This collaborative ecosystem contributes to the collective knowledge and development of the industry.
The program equips students with specialized skills and in-depth knowledge in English, meeting global standards and preparing them for a competitive international work environment.
This specialization prepares students for careers in data-rich business environments by incorporating award-winning SAS software into coursework, enabling them to solve real-world business challenges. Massey University is the first university in New Zealand to offer an academic specialization in SAS.
50% of the faculty consists of leading experts from Massey University in data analytics, providing students with valuable international insights and hands-on experience.
The internationally accredited degree allows graduates to pursue teaching opportunities at universities or continue their academic journey with a PhD in other countries.
Our Professionals Community
LUNCH & CONNECT literally means “Lunch to Connect”, a weekly event held every Wednesday. It aims to provide attendees with opportunities to network, expand their professional connections, and engage in discussions on the latest trends and updates in the Human Resources Management sector
– Graduates from accredited universities in Vietnam and abroad.
– An international English certificate equivalent to IELTS (Academic) 6.5, or
– Applicants who do not meet the required academic background or English proficiency may enroll in preparatory programs.
– Applicants holding a bachelor’s degree in English Studies or English Language (both full-time and part-time programs) may be considered for an IELTS waiver for the first year.
– April and October every year.
Core courses(60 Credits)
Graduation (60 Credits)
Application Fee: VND 2,000,000 (non-refundable)
*Tuition is paid per semester (two semesters per year) and may vary based on Massey University and UEH policies.
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