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Dr. Jo BensemanJo is Associate Head of School in the School of Management in the College of Business at Massey University (Manawatu campus). She teaches small business management and entrepreneurship, innovation and creativity and also contributes to papers within Massey's MBA programme. - Dr Jo Bensemann was invited to become a Trustee for the Ruapehu District Council’s Regional Tourism Organisation (RTO). Her current research focus is entrepreneurship and small business management and current research projects are collaborative, with both Massey colleagues and colleagues overseas. She is working on research funded by two recent MURF grants. One, researching internet use and social networks among small businesses and the other focused on factors affecting the process of innovation in the development of technology-based small firms (TBSFs) in the agri-food and agri-business sectors in New Zealand.

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